I-Heart
24/7 AI-driven psychological counseling assistant
project
Overview
Team
Yue (Mia) Xi
UX design team
Marketing Team
Programming team
(font-end & back-end)
CEO & COO
My Role - PM
Led & managed the design team, marketing team, and programming team
Provided AI engineering logic feedback for high-level model
Managed timeline and progress
Landing page (took a part）
I-Heart is a AI therapeutic product for adolescents who are suffering from stress.
Providing solution to deliver a practical, implementable mental health treatment product in a country where therapy is neither promoted nor is often resisted
The Challenge
How can we deliver a practical, implementable mental health treatment product in a country where therapy is neither promoted nor is often resisted?
The Approach
We want to work on it from the top to the bottom.
Through a top-down governance approach, we provide AI-based therapeutic products to adolescents
The Problem
Mental Wellness through AI Support
Our goal is to empower users to
self-reflect and redirect emotions using a guided AI coach
Objectives
SMART-C
(IP) Stress Management System that can help individuals enhance their ability to cope with stress.
Build trust in AI
Build trust in AI through transparency and human-like interactions.
Chinese Market
Launch MVP for the Chinese market without increasing tech barriers.
Design Solution
Piecing together thoughtful design from a single spark of ideation
Design System
We started from 0, so building a design system matching to our ideal branding of this application is one key.
Two Rounds of Design
Phase 1
MVP Development
Rapid ideation and lean prototyping to develop a Minimum Viable Product (MVP)
1.1
User Flow
A summary of all user flows
Homepage flow
1.2
Rapid Prototype
We notice the fast launch is essential at this point, so did rapid prototyping in one month.
Landing Page
Homepage
Calendar
Chat
Phase 1
MVP Development
We did this step very fast, and push to a MVP for our investors.
Successfully receive fundings from 5 Chinese Universities.
Phase 2
Launching Development
At this point, we combined our design system, branding guidelines to our launch.
Phase 2
Some Breif Prototypes
At this step, we spend 2 more months for the whole progress, including user research and user design.
Feature #1: Text-to-Voice
Tell Hearties about what made you sad, get personalized comfort and recommendations on how to relieve stress.
Feature #2: Calendars
Record your mood and thoughts through personalized calendar, gain rewards after.
Feature #3: SMART-C Strategy Practice
Get access to personalized treatment plans. Includes SMART-C goals and Objectives, progress evaluation, interventions, resources, outcome evaluation, and more.
In Progress:
App Store release scheduled in one week (under NDA)
Team
Me
Yue (Mia) Xi
UXUI Design Lead
Zoey
Vin (Jun) Li
Angela Ni
Lorcan Hao